Products Overview
The Products Overview ranks every product by profitability and flags its health, so you can see what's working and what needs attention.
Where to find it
Open the Products list page in your Stripe Dashboard. ProTally appears there with the title "Products Overview".
Choosing a period
As with the Account Overview, a Period selector lets you switch between Last 3 months (default), Last 6 months and Last 12 months. All figures recalculate for the chosen period.
Summary cards
A card at the top summarises the whole catalogue for the selected period:
- Avg Margin — the average profit margin across all products with activity in the period.
If fee proration is turned on, a second card appears:
- Stripe Fees — total Stripe processing fees across all products for the period.
The product list
Below the summary, each product is listed with:
- Name (or the last part of the Stripe product ID if the product is unnamed).
- Revenue and Profit for the period.
- Fees — the Stripe fees attributed to this product (only shown when fee proration is on).
- Margin — profit as a percentage of revenue.
- A health badge (explained below).
You can search by product name or ID, and choose how many products to show per page (5, 10, 25 or 50). Use the Previous / Next controls to page through larger catalogues.
Understanding health badges
ProTally classifies each product into one of four health states so you can triage at a glance:
| Badge | Meaning |
|---|---|
| Top | A top performer — one of your strongest products by profitability for the period. |
| Healthy | Comfortably profitable, with a margin above the healthy threshold. |
| Monitor | Profitable but with a thinner margin — worth keeping an eye on. |
| Unhealthy | Margin has fallen below the acceptable threshold — this product needs attention. |
Health combines two ideas: top performers are identified relative to the rest of your catalogue, while Healthy / Monitor / Unhealthy are based on margin thresholds. A product flagged Unhealthy is usually a prompt to review its cost configuration or its pricing.
Costs drive health
A product with no configured cost will look more profitable than it really is, which can make its health badge misleading. Make sure every product's prices have costs configured for accurate health scoring.
Where to go next
- Click into a product (or open it from the Stripe Products list) to see its Product Overview.
- For the whole-business picture, see the Account Overview.